LEUKEMIA LYMPHOMA SOCIETY
Dare To Dream
I was the creative lead working with Leukemia Lymphoma Society to help launch the Dare to Dream Project: an initiative to help support children with blood cancer through research, advocacy and financial assistance.
We developed the “Kids are Different” campaign, and I got to work - creating a brand identity specific to the Dare to Dream Project - I hand drew signature doodles to be used across all guidelines and deliverables, and included real patient photos, in banners, social posts and promotional videos.
Check out the D2D website here:
Digital Banners
Launch Video
Walt Disney World Marathon 2023
LLS was chosen to be the exclusive non-profit organization featured at the annual Walt Disney World marathon in 2023.
Not only was the Dare to Dream branding and lockup scattered throughout the resort for the entire weekend, but we were also permitted to place a limited number of signs along the marathon route, with a QR code that led to the D2D website.
Co-branding Lockups
The Dare to Dream Project partnered with several companies to help fund programs dedicated to research, family support and financial assistance.